Jim Morse, Financial Coach
Financial Coaching · Jim Morse

Your money needs
a game plan.

I learned the hard way what financial mistakes cost. Now I'm debt-free and I coach people who are ready to build real financial habits that last a lifetime.

100%
Debt Free
1:1
Personal Coaching
Real
Experience
Financial Coach
Former Athlete · Winning Mindset
Debt Elimination · Wealth Building
Real Experience · Real Results

I made every financial mistake in the book.

It started in college. Bad spending habits. No plan. Then the mistakes compounded — debt stacked up, stress followed, and for a long time my wife and I didn't have a path out.

We found one. And it changed everything. The discipline my wife and I built didn't just get us out of debt. It gave our family a foundation that actually holds.

Now I put that experience to work coaching people who are ready to make real progress. Whether you're carrying debt, struggling with spending, or just never learned how money works, I've been there and I know the way out.

— Jim Morse
Founder, Game Plan Money
Dad · Coach · Debt-Free
Jim Morse

What you're feeling right now is fixable.

Most people aren't bad with money — they just never had a game plan. Sound familiar?

Let's build yours →
?
I earn decent money but I never seem to get ahead.
?
I have debt I've been carrying for years and have no idea where to start.
?
I want to start saving and investing but the whole thing feels overwhelming.
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I know what I should do. I just never actually do it.
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Money is something I know I need to deal with. I just keep putting it off.

Three ways to work with Game Plan Money

Whether you're just starting out or ready to go all-in, there's a path that fits where you are right now.

01

Book a Free Huddle

A no-pressure 30-minute call to talk through your situation and your goals. We figure out together whether coaching makes sense for you.

Schedule it →
02

1-on-1 Coaching

Personalized coaching sessions built around your real financial picture. We build the game plan together and I hold you accountable to getting it done.

See how it works →
03

Free Assessment

Answer a few questions about where you stand financially and get a personalized look at your money game. Takes about 5 minutes.

Take the assessment →
Jim Morse and Family

"I built this for my family. I want to help you build it for yours."

— Jim Morse

The Game Plan framework

Four steps that take you from financial chaos to financial clarity.

1
Assess

Honest look at where you are. Income, debt, spending — no judgment, just the real picture.

2
Plan

Build a personalized game plan — a budget, a debt strategy, and savings targets you can actually hit.

3
Execute

Put the plan to work. I coach you through the habits and decisions, week by week.

4
Win

Debt eliminated. Savings growing. Financial freedom on the scoreboard — and habits that stick for life.

What clients are saying

Real people who were where you are. They made a decision — here's what happened.

Read all stories →

Not ready to book yet?
Start here.

Download the Game Plan Money starter guide — the exact questions and framework I use in every first session. Free. No catch.

Get the free guide

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Ready to start?

Your financial
game plan starts now.

Every winning team starts with a plan. Let's build yours. Book a free 30-minute huddle with Jim.

Book a Free Huddle → Take the Assessment